What are the most effective visual trends for beauty ads?

Successful beauty ads focus on product close-ups, highlighted textures and brand-consistent color palettes. Mimero's cosmetics templates are inspired by beauty brands generating the highest engagement.

Are influencer-style or product-focused ads better?

Both work at different funnel stages: influencer-style ads build trust and awareness, product-focused ones convert in retargeting. On Mimero you'll find templates for both strategies.

How many beauty & cosmetics templates does Mimero have?

Mimero has hundreds of curated templates specifically for the beauty & cosmetics sector, selected from the world's top brands and updated weekly.

How can I customize beauty & cosmetics templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

iOS-style AirDrop pop-up on blue background with orange panel, white shampoo bottle and matching conditioner, Decline/Accept buttons

Curl Care Shampoo & Conditioner Clean Ad Template - Story

9:16Beauty & CosmeticsAwarenessUnaware

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Free — No credit card required

About This Template

This 9:16 Story template promotes a curl-care shampoo and conditioner with a playful “AirDrop request” visual metaphor. A rounded iOS-style pop-up card sits on a bright sky-blue background, instantly recognizable and curiosity-driven: viewers instinctively read it like a real phone prompt. The headline area highlights the clean-formula promise (“sulfate, silicone, & paraben free”), while the center features a crisp product packshot on a bold orange block that creates high contrast and makes the white bottles pop. Minimal typography, generous spacing, and the familiar “Decline / Accept” buttons provide an obvious decision cue, ideal for top-of-funnel awareness with an “unaware” audience. The novelty of the interface treatment stops the scroll, and the clean aesthetic signals safety, simplicity, and ingredient transparency—key for beauty shoppers. Customize by swapping the product image, updating the “request” text to your key claim (fragrance-free, color-safe, vegan), and matching the orange panel to your brand accent while keeping the blue backdrop for clarity and legibility.

When to Use This Template

1Ideal for launching a new curl-care duo: the AirDrop-style header frames the product as a must-try “incoming” discovery in one glance.
2Perfect for clean-ingredient messaging—swap the free-from line to highlight vegan, color-safe, fragrance-free, or dermatologist-tested claims.
3Great for influencer/brand collabs without a face: keep the packshot hero and replace “Native” with your partner name for fast co-branded awareness.
4Works well for retargeting warm viewers with a simple choice architecture—turn “Accept” into “Shop now” or “Get it” while keeping the UI metaphor consistent.

Marketing Strategy

This creative uses curiosity and novelty by mimicking a familiar iOS AirDrop permission prompt—an interaction pattern most mobile users recognize instantly. That recognition earns a split-second of attention at top-of-funnel, where the audience may not be actively shopping for haircare. The clean, minimal UI framing also boosts perceived trust: the message reads like a direct, personal “send” rather than a loud ad. The bold orange block isolates the packshot, ensuring the product is remembered, while the “Accept/Decline” buttons create a simple choice architecture that nudges micro-commitment. For an unaware audience, the value proposition is delivered as a single, scannable claim (free-from ingredients), aligning with best practices: one hero benefit, one hero visual, and mobile-first legibility.

AwarenessUnawareHair CareShampoo ConditionerProduct PackshotCuriosityClean AestheticNovelty

Best For

Designed for beauty shoppers who love clean formulas and simple ingredient promises, especially people with wavy/curly hair looking for gentler wash days. Best for mobile-first audiences who respond to modern, app-like visuals and quick decision cues, and who are likely to try new haircare when the benefits are easy to scan.

Platform Suitability

Instagram Stories5/5 Facebook Stories5/5Pinterest4/5

How to Customize

✓Keep the pop-up headline short and UI-like (1–2 lines). Replace the “AirDrop” sender name with your brand or a campaign hook (e.g., “New Drop”).
✓Swap the orange panel to your brand accent color but maintain high contrast against the white bottles to preserve packshot clarity.
✓Turn the free-from line into a single stacked claim list (e.g., “Color-safe • Vegan • Fragrance-free”) to match the notification-reading rhythm.
✓Replace “Accept” with your CTA wording (e.g., “Shop now”, “Get samples”) while keeping the button styling to retain the interactive illusion.
✓Use two products only (duo layout) to mirror the shampoo/conditioner pairing; adding more items will clutter the pop-up frame.

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Free — No credit card required