What are the most effective visual trends for beauty ads?

Successful beauty ads focus on product close-ups, highlighted textures and brand-consistent color palettes. Mimero's cosmetics templates are inspired by beauty brands generating the highest engagement.

Are influencer-style or product-focused ads better?

Both work at different funnel stages: influencer-style ads build trust and awareness, product-focused ones convert in retargeting. On Mimero you'll find templates for both strategies.

How many beauty & cosmetics templates does Mimero have?

Mimero has hundreds of curated templates specifically for the beauty & cosmetics sector, selected from the world's top brands and updated weekly.

How can I customize beauty & cosmetics templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Vertical ad with 41% off bundle headline, red travel sizes badge, grooming products and beige toiletry bag on white.

Travel Grooming Bundle Value Deal Ad Template - Story

9:16Beauty & CosmeticsConsiderationSolution Aware

Use this template

Free — No credit card required

About This Template

This Story-format template is built to sell a men’s travel grooming bundle with a clear value hook. The top headline leads with a specific discount (“41% off”), immediately anchoring price expectations, while the subline lists the included items (soap, deodorant, lip balm) and highlights a bonus free bag—perfect for mid-funnel shoppers comparing bundles. The design uses a bright white background with heavy, all-caps black typography for maximum readability on mobile. Product shots are arranged like a catalog: multiple deodorant sticks across the top, three boxed soaps stacked on the right, and a large toiletry bag centerpiece with lip balms peeking out. A bold red circular badge (“TRAVEL SIZES”) adds contrast and reinforces convenience. The bottom line (“Limited time offer: new customers only”) layers urgency and eligibility targeting, helping qualify traffic and reduce wasted clicks. Brands can customize by swapping product SKUs, changing the discount percentage, and recoloring the badge to match brand accents while keeping the high-clarity, bundle-first layout.

When to Use This Template

1Ideal for a limited-time bundle promo where the exact discount percentage is the main hook and needs to be seen instantly on mobile.
2Perfect for travel-size product launches: the red “TRAVEL SIZES” badge and multi-SKU layout quickly communicate portability and variety.
3Great for acquisition campaigns targeting first-time buyers, since the “new customers only” line pre-qualifies clicks and improves conversion intent.
4Useful for gifting or holiday travel pushes, with the toiletry bag hero image signaling a ready-to-go kit.

Marketing Strategy

This creative works because it combines three high-performing triggers for solution-aware buyers: value bundling (many items shown at once), a concrete percentage discount (instant savings calculation), and convenience (travel sizes + free bag). The catalog-like product collage reduces uncertainty by making the bundle contents visually explicit, which is crucial at the consideration stage when users compare what they get for the price. The red badge acts as a visual interrupt and frames the offer around portability, a strong motivator for men buying grooming essentials for trips or the gym. The “limited time” line adds urgency without needing complex visuals, while “new customers only” sharpens targeting and can improve ROAS by filtering repeat buyers. Overall, the template follows best practices for mobile: big type, high contrast, clear hierarchy, and a single, unmissable offer promise.

ConsiderationSolution AwarePersonal Hygiene BundleTravel KitMens GroomingValue BundleConvenienceLimited Time

Best For

Designed for men who buy practical personal-care essentials and prefer value bundles over single items, especially for gym, work trips, or frequent travel. It also fits gift-buyers looking for a ready-made grooming kit with a clear discount and a bonus accessory.

Platform Suitability

Instagram Stories5/5 Facebook Stories5/5 TikTok4/5Pinterest4/5

How to Customize

✓Keep the discount as a large numeric-first headline (e.g., “30% OFF”)—this layout is built to stop the scroll with the number on the left.
✓Swap the red circular badge text to your key differentiator (e.g., “FREE SHIPPING” or “GIFT READY”) but keep the circle for the same visual punch.
✓Replace the right-side stacked boxes with your own SKU lineup; maintain a vertical stack to balance the central bag hero image.
✓If your brand uses darker packaging, add a light shadow under products so they don’t blend into the white background.
✓Edit the bottom line to match your eligibility rule (e.g., “members only” or “ends Sunday”)—the separated footer area makes urgency easy to scan.

Use this template

Free — No credit card required