What are the most effective visual trends for beauty ads?

Successful beauty ads focus on product close-ups, highlighted textures and brand-consistent color palettes. Mimero's cosmetics templates are inspired by beauty brands generating the highest engagement.

Are influencer-style or product-focused ads better?

Both work at different funnel stages: influencer-style ads build trust and awareness, product-focused ones convert in retargeting. On Mimero you'll find templates for both strategies.

How many beauty & cosmetics templates does Mimero have?

Mimero has hundreds of curated templates specifically for the beauty & cosmetics sector, selected from the world's top brands and updated weekly.

How can I customize beauty & cosmetics templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Square split ad: hand holding facial razor over navy box, white right panel with purple headline and Shop Now button

Dermaplaning Razor Smooth Skin Ad Template - Square

1:1Beauty & CosmeticsAwarenessUnaware

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Free — No credit card required

About This Template

This square ad template is built to promote a dermaplaning facial razor or premium shaving/grooming tool through an unboxing-style product reveal. The layout uses a strong split-screen: a close-up photo on the left shows a hand holding the sleek razor over its open, deep-navy packaging, while the right side is a clean white space dedicated to the headline and CTA. Purple typography and a matching button create high-contrast readability and a modern, beauty-tech feel. Strategically, the creative leans into curiosity and novelty (seeing the tool out of the box) plus aspiration (“smoothest skin ever”)—ideal for top-of-funnel awareness when the audience may not yet know dermaplaning. The minimal copy keeps the promise punchy, while the tactile packaging shot signals quality and giftable value. Brands can easily swap the product photo, adjust the accent color to match their identity, and replace the headline with a specific benefit claim (glow, makeup prep, peach-fuzz removal) while keeping the same clean, conversion-ready structure.

When to Use This Template

1Ideal for launching a new dermaplaning razor, using the unboxing close-up to build instant curiosity and perceived quality.
2Great for DTC beauty brands running cold traffic: the clean right panel keeps the value proposition and CTA easy to scan in-feed.
3Perfect for promoting a limited edition colorway or upgraded handle design—swap the product shot while keeping the same split layout.
4Strong for giftable grooming kits (holiday or self-care bundles), since the open packaging shot signals “premium set” at a glance.

Marketing Strategy

This template works because it blends a tactile unboxing visual with a single, aspirational promise. The close-up of the razor in its open packaging triggers curiosity and novelty—viewers can instantly understand the object and imagine using it—while the clean white text panel reduces cognitive load for cold audiences. In a top-of-funnel, “unaware” context, the headline doesn’t require prior knowledge of dermaplaning; it sells the outcome (smoother skin) rather than the method. The premium navy packaging signals quality and justifies a higher price point, and the high-contrast purple CTA makes the next step obvious. Overall, it follows best practices: one hero image, one benefit-led headline, and one clear action.

AwarenessUnawareShaving Grooming ToolUnboxing PackagingPersonal Care RoutineCuriosityAspirationNovelty

Best For

Designed for beauty shoppers interested in at-home skincare tools, dermaplaning, and hair-removal routines that improve makeup application. It resonates with people who value a clean, premium aesthetic and are willing to try a new tool when the benefit is simple and bold. Best for mobile-first audiences comparing DTC brands in social feeds.

Platform Suitability

Instagram Feed5/5 Facebook Feed5/5Pinterest4/5

How to Customize

✓Replace the left photo with your own in-hand shot over open packaging—the “unboxed” context is the key curiosity hook in this layout.
✓Keep the right panel minimal: limit to one main benefit line and a short subline so the split-screen stays scannable on mobile.
✓Match the CTA button color to your brand accent, but preserve high contrast against the white background for instant visibility.
✓Swap the headline to a specific outcome claim (e.g., “Makeup goes on smoother” or “Removes peach fuzz”) to align with your product’s top benefit.
✓If you offer a kit, add a small badge near the headline (e.g., “Includes extra blades”) without crowding the white space.

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Free — No credit card required