How to create effective ads for sunglasses and eyewear?

The best-performing eyewear ads combine lifestyle imagery (worn) with product details (materials, shape, colorways). Mimero's eyewear templates capture both approaches from leading optical brands.

Are there templates for seasonal eyewear collections?

Yes, our templates cover summer campaigns for sunglasses and new prescription collection launches. You can customize them with your models and branding in seconds.

How many eyewear templates does Mimero have?

Mimero has hundreds of curated templates specifically for the eyewear sector, selected from the world's top brands and updated weekly.

How can I customize eyewear templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Vertical ad with “Daily Colour Lenses” headline, NEW badge, three labeled eye close-ups, and three purple product boxes on the right.

Daily Color Contact Lenses Shade Range Ad Template - Story

9:16EyewearConsiderationProduct Aware

Use this template

Free — No credit card required

About This Template

This 9:16 Story template is built to sell daily colored contact lenses by making shade selection effortless. The top section leads with a bold “Daily Colour Lenses” headline and a high-contrast “NEW!” badge that instantly signals novelty. Down the left side, three stacked close-ups of an eye show distinct lens looks, each labeled with its shade name—creating a clear, scroll-stopping comparison flow. On the right, matching product boxes reinforce credibility and help viewers connect each look to the exact SKU. The design uses a clean off‑white background, purple brand accents, and dark typography for clarity on mobile. Strategically, it targets product-aware shoppers in the consideration stage: they already understand colored lenses, so the creative focuses on reducing choice friction and boosting confidence through visual proof and packaging consistency. Brands can customize by swapping shade names, eye photos, and box renders, and by adding a price, bundle callout, or “Shop now” button while keeping the strong comparison structure intact.

When to Use This Template

1Ideal for showcasing a new lens collection, with the “NEW!” badge and clear headline driving instant attention in Stories.
2Perfect for shade-range ads where viewers need to compare options quickly; the stacked eye close-ups function like a mini catalog.
3Great for retargeting product-aware shoppers: packaging + labeled results reduce hesitation and help them pick a specific color.
4Works well for seasonal drops (spring greens, autumn hazels) by swapping the three shade tiles and matching box renders.

Marketing Strategy

This template wins by combining novelty and self-expression with a low-friction comparison layout. The “NEW!” badge triggers curiosity, while the three stacked eye close-ups make the outcome tangible—critical for colored lenses where buyers fear choosing the wrong shade. Matching each eye look with a visible product box adds trust and reduces ambiguity, supporting a consideration-stage goal: help product-aware shoppers move from interest to selecting a specific SKU. Clear shade labels act like guided navigation, shortening decision time on mobile. The clean background and strong typography follow best practices for Story ads: instant readability, a single visual hierarchy, and consistent brand color accents that keep attention on the eyes and the shade names.

ConsiderationProduct AwareColored Contact LensesProduct PackagingShade VariantsNoveltySelf ExpressionAesthetic Upgrade

Best For

Designed for beauty-focused shoppers who like changing their look with subtle, wearable lens colors and want a quick way to choose a shade. It fits mobile-first buyers who compare options visually and expect the exact color name and packaging match before purchasing.

Platform Suitability

Instagram Stories5/5 Facebook Stories5/5 TikTok4/5Pinterest4/5

How to Customize

✓Keep the three-row shade structure; swap in your top-selling colors and ensure each label matches the exact SKU name used on your site.
✓Replace the purple box renders with your own packaging at the same size and alignment to preserve the clean comparison rhythm.
✓If you offer bundles, add a small price-tag under the headline (e.g., “3 shades bundle”) without covering the eye tiles.
✓Tune the “NEW!” badge color to your brand accent, but maintain high contrast so the novelty cue stays punchy.
✓Use eye photos with consistent crop and lighting; the stacked layout works best when iris size and framing are uniform.

Use this template

Free — No credit card required