What types of creatives work for weight loss products?

The most effective weight loss ads use real testimonials, visual comparisons and measurable results. Mimero's templates capture these patterns while maintaining a credible and motivational tone.

How to create weight loss ads compliant with ad policies?

Meta and Google policies require realistic, non-demeaning messaging. Our templates use a positive approach focused on wellness, avoiding exaggerated claims and images that violate guidelines.

How many weight loss templates does Mimero have?

Mimero has hundreds of curated templates specifically for the weight loss sector, selected from the world's top brands and updated weekly.

How can I customize weight loss templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Story ad with burgundy headline on green-to-lavender gradient, polaroid lifestyle photo collage, and CTA button at bottom

Medical Weight Loss Eligibility Ad Template - Story

9:16Weight LossAwarenessUnaware

Use this template

Free — No credit card required

About This Template

This 9:16 Story template promotes a medical weight-loss service or app by leading with a contrarian question—“Think medical weight loss isn’t for you?”—then immediately reframing with a simple eligibility hook (BMI over 27). The design uses a soft lime-to-lavender gradient background that feels friendly and non-clinical, paired with bold burgundy headline typography for high contrast and fast scanability on mobile. A collage of tilted “polaroid” lifestyle photos (smiling women, outdoor moment, and a food/app flat-lay with a phone) builds relatability and aspiration without looking like a sterile ad. The large rounded CTA button (“See if you’re eligible →”) anchors the lower third and supports top-of-funnel awareness by pushing a low-friction next step. This approach works because it lowers psychological barriers, invites curiosity, and signals that qualification is broader than assumed. Customize by swapping the BMI line for your criteria, replacing the photo set with your patient demographics, and matching the button color to your brand while keeping the high-contrast hierarchy intact.

When to Use This Template

1Ideal for top-of-funnel acquisition for GLP-1/clinician-led programs, where the eligibility hook turns skeptics into clickers.
2Perfect for promoting a quick pre-screening quiz: the big question headline and single criterion line set up a low-effort next step.
3Strong for local or telehealth clinics that want to show real-life relatability—swap in photos that mirror your patient base and region.
4Useful for retargeting cold audiences who bounced: the “you might be surprised” line reframes objections without sounding pushy.

Marketing Strategy

This creative is built for TOF awareness and “unaware” audiences who assume medical weight loss is only for extreme cases. The opening question disrupts that assumption, triggering curiosity, while the single, concrete qualifier (BMI over 27) reduces ambiguity and makes the offer feel attainable. The polaroid collage of real-life moments adds relatability and soft social proof—viewers see people like them rather than clinical stock imagery—supporting the aspiration trigger without overpromising. The large, friendly CTA (“See if you’re eligible”) is a low-commitment next step that fits best practices for healthcare-style offers: invite a screening rather than a purchase. Overall, the template balances trust and approachability, making it effective for clinics and apps that need clicks into an eligibility flow before explaining treatment details.

AwarenessUnawareHealthcare ServiceReal People LifestyleMobile AppAspirationRelatabilityCuriosity

Best For

Adults who have tried dieting or fitness plans without lasting results and are curious about clinician-supported options. Skews toward women 30–60 who respond to relatable lifestyle imagery and want a discreet, mobile-first way to check if they qualify before committing.

Platform Suitability

Instagram Stories5/5 Facebook Stories5/5 TikTok4/5Pinterest4/5

How to Customize

✓Replace the BMI line with your exact criteria (e.g., “BMI 27+ or weight-related condition”) while keeping it to one short sentence for scannability.
✓Swap the polaroid photos with 3–4 images that match your patient demographics; keep the tilted frames to preserve the casual, relatable vibe.
✓If you add your brand name, place it as a small line under the headline so it doesn’t compete with the question hook.
✓Match the CTA button color to your brand, but maintain strong contrast against the lavender area so the button remains the visual anchor.
✓Consider changing the CTA to “Take the 2‑minute quiz” if your landing step is a quiz—this aligns expectation with the action.

Use this template

Free — No credit card required