What ad formats work best for SaaS and apps?

The most effective SaaS ads show interface screenshots, quick demos or concrete user results. Mimero's software templates include layouts optimized for CTAs like "Free trial" and "Request demo".

Should I showcase features or social proof in software ads?

Combining both works best: use features for cold audiences and social proof (reviews, client logos, metrics) for retargeting. Our templates cover both approaches.

How many software, saas & apps templates does Mimero have?

Mimero has hundreds of curated templates specifically for the software, saas & apps sector, selected from the world's top brands and updated weekly.

How can I customize software, saas & apps templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Square ad with pastel purple-pink gradient, headline “Find High-Quality Leads 90% Faster,” and floating CRM contact cards with a green check.

Lead Gen Tool 90% Faster Ad Template - Square

1:1Software, SaaS & AppsAwarenessUnaware

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Free — No credit card required

About This Template

This square SaaS ad template promotes a B2B lead generation/prospecting tool that promises speed and efficiency. The design is clean and modern: a soft pastel gradient background (lavender to pink) supports a bold, oversized performance claim (“90% Faster”) in purple, with a smaller supporting headline above and a compact brand lockup (“Telescope”) beneath. The bottom half uses floating CRM-style contact cards with avatar icons, names, job titles, and company lines; one highlighted card includes a green checkmark, signaling verified or qualified leads. The creative strategy is top-of-funnel awareness for audiences who aren’t actively shopping yet: it hooks attention with a concrete metric (curiosity + efficiency trigger) and immediately visualizes the outcome through recognizable UI elements (social proof/credibility via “real” contacts). The minimal layout keeps scanning effortless in busy feeds. Customize by swapping the percentage claim, inserting your own app name/logo, and replacing the cards with your ICP roles (e.g., “VP Sales, FinTech”) to align with specific verticals and targeting.

When to Use This Template

1Ideal for TOF LinkedIn campaigns targeting SDRs and sales leaders, with a bold speed claim that stops the scroll.
2Perfect for promoting a new outbound/lead enrichment feature—swap the contact cards to show your ideal roles and industries.
3Great for webinar or report lead magnets (“Get 500 verified leads”) because the CRM-card visuals pre-frame the value of the download.
4Useful for retargeting site visitors with a quantified outcome; the large percentage line reinforces recall in a single glance.

Marketing Strategy

This template works because it pairs a concrete, quantified promise (“90% Faster”) with an instantly recognizable visual metaphor: CRM-style contact cards. The number triggers curiosity and the efficiency bias—busy sales teams will pause when a time-saving claim is specific rather than vague. The green check on the highlighted card functions as a quality cue, subtly adding social-proof/verification without requiring long copy. It’s well-matched to top-of-funnel awareness for an “unaware” audience: instead of technical features, it leads with outcome and speed, then demonstrates the concept through UI-like elements that feel familiar to B2B buyers. Clean typography, ample white space, and a soft gradient keep the ad credible and professional, which is crucial for LinkedIn placements and for SaaS tools that rely on trust.

AwarenessUnawareLead GenerationB2b Sales ProspectingCrm Contact ListEfficiencyCuriositySocial Proof

Best For

Designed for B2B SaaS teams focused on outbound growth—SDRs, demand gen managers, and founders who need qualified contacts faster. It appeals to time-poor teams that buy tools based on measurable efficiency gains and clear proof of output quality.

Platform Suitability

LinkedIn5/5 Instagram Feed4/5 Facebook Feed4/5

How to Customize

✓Replace “90% Faster” with a claim you can substantiate (e.g., “2x faster” or “Cut sourcing time by 60%”)—the oversized numeral is the main attention hook.
✓Swap the contact cards to mirror your ICP: use role + industry lines (e.g., “VP Sales — FinTech”) so viewers self-identify in one glance.
✓Keep one card highlighted with a checkmark, but change the accent color to your brand primary; the single “verified” cue is what sells quality fast.
✓Add a short subline under the brand name such as “Verified leads in minutes” to clarify the offer for unaware audiences without cluttering the layout.
✓If running on LinkedIn, prioritize real company names relevant to your niche; the familiar logos/brands increase perceived legitimacy.

Use this template

Free — No credit card required