What ad formats work best for SaaS and apps?

The most effective SaaS ads show interface screenshots, quick demos or concrete user results. Mimero's software templates include layouts optimized for CTAs like "Free trial" and "Request demo".

Should I showcase features or social proof in software ads?

Combining both works best: use features for cold audiences and social proof (reviews, client logos, metrics) for retargeting. Our templates cover both approaches.

How many software, saas & apps templates does Mimero have?

Mimero has hundreds of curated templates specifically for the software, saas & apps sector, selected from the world's top brands and updated weekly.

How can I customize software, saas & apps templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Black Story ad with large white headline, webinar badge, blue geometric accents, and two grayscale speaker photo cards.

Website Redesign Webinar Authority Ad Template - Story

9:16Software, SaaS & AppsAwarenessUnaware

Use this template

Free — No credit card required

About This Template

This 9:16 Story template is built for promoting an on‑demand webinar about website redesign and launch strategy—ideal for SaaS, web platforms, and professional training brands. The design is intentionally high-contrast: a matte black background, oversized white headline typography (“Behind the redesign”), and a short supporting line that clarifies the promise (“building blocks for a successful website launch”). A compact “WEBINAR” pill with a play icon and “ON DEMAND” label acts as a clear, familiar conversion cue. The lower section uses two grayscale speaker headshots in bordered cards, paired with names and job titles, while angular blue geometric accents frame the portraits. This structure leverages authority and credibility: expert faces, roles, and recognizable brand placement reduce perceived risk for an unaware audience at top‑of‑funnel. It also triggers curiosity by implying “inside” knowledge behind a redesign. Customize by swapping the headline to match your core framework, replacing speaker cards, and recoloring the blue accents to your brand while keeping the black/white contrast for readability on mobile.

When to Use This Template

1Promoting an on-demand webinar for a website platform or SaaS, where a big headline and “Webinar” badge must read instantly on mobile.
2Announcing a redesign ‘behind the scenes’ session that relies on speaker credibility; the dual headshots and titles make the authority proof unavoidable.
3Driving top-of-funnel awareness for a website launch framework, with a concise subhead that explains the outcome in one line.
4Co-marketing webinars between two brands or teams; the two speaker cards naturally support partner positioning without clutter.

Marketing Strategy

This template works because it combines curiosity (“Behind the redesign”) with authority cues (two speaker portraits, names, and senior titles). For an unaware, top‑of‑funnel audience, the message doesn’t demand prior knowledge; it promises insider access and a practical “building blocks” framework. The on‑demand badge reduces friction by removing scheduling objections, while the stark black/white typography maximizes mobile readability in a Story placement. The blue geometric accents add a modern tech feel and direct attention to the speaker cards, reinforcing credibility. Overall, it follows B2B best practices: clear topic, proof through experts, and a single, low‑commitment CTA that moves users from awareness to consideration.

AwarenessUnawareWebinarProfessional TrainingWebsite DesignCuriosityAuthorityAspiration

Best For

Designed for marketing leads, web designers, product marketers, and founders planning a site redesign or relaunch. It fits busy professionals who prefer expert-led, on-demand learning and decide quickly based on speaker credibility and clear outcomes.

Platform Suitability

Instagram Stories5/5 Facebook Stories5/5 LinkedIn4/5Pinterest4/5

How to Customize

✓Keep the oversized two-line headline; swap wording to a curiosity hook like “What we changed” or “Inside the relaunch” to match your topic.
✓Replace the blue geometric shards with your brand accent color, but keep them in the lower third to frame the speaker cards without stealing the headline.
✓Update the “WEBINAR” pill to “WORKSHOP” or “MASTERCLASS” while preserving the play icon style so it still reads as on-demand learning.
✓Use two speakers if possible; if you have one, duplicate the card layout with a key takeaway block in the second slot to keep the visual balance.
✓Shorten titles to one line where possible—this layout rewards concise credentials and maintains clean spacing in 9:16.

Use this template

Free — No credit card required