What ad formats work best for supplements?

Static ads in 1:1 and 9:16 formats perform best for supplements, especially on Facebook and Instagram. Mimero templates cover all these formats.

How to create supplement ads that convert?

The best supplement ads combine social proof, clear benefits and urgency. Our templates are based on ads that generated millions of impressions.

How many supplements templates does Mimero have?

Mimero has hundreds of curated templates specifically for the supplements sector, selected from the world's top brands and updated weekly.

How can I customize supplements templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Square split ad: dark “Old Me” list with red Xs, light “New Me” list with green checks, capsule in hand and 25% off badge.

Gut Health Supplement Before & After Ad Template - Square

1:1SupplementsDecisionSolution Aware

Use this template

Free — No credit card required

About This Template

This square supplement ad template uses a clear “Old Me vs New Me” before-and-after split to sell a gut-health capsule with immediate, decision-stage clarity. The left panel is a dark charcoal background with red X bullets listing pain points (constipation, exhaustion, dry skin), while the right panel flips to a light, clean backdrop with green checkmarks (healthy gut, increased energy, healthy skin). A close-up hand holding a dark green capsule anchors the “after” side, creating a tangible product moment. A scalloped discount badge (“Save 25%”) adds a purchase trigger, reinforced by a star-rating strip and “60,000+ Happy Customers” social proof along the bottom. The typography is bold, high-contrast, and scannable, making the message digestible in a fast feed. This structure works for solution-aware shoppers comparing options: it translates benefits into outcomes and reduces perceived risk through proof and savings. Customize by swapping the bullet claims to your compliant benefits, changing the capsule color and badge offer, and replacing the customer count with verified brand metrics.

When to Use This Template

1Ideal for retargeting warm audiences who already looked at your probiotic/gut supplement—this Old vs New checklist makes the decision feel simple.
2Perfect for subscription offers: the scalloped “Save 25%” badge naturally supports a subscribe-and-save CTA without needing extra copy.
3Great for bundle promos (30/60/90-day supply) by swapping the bottom social-proof line to “X-day results” plus verified review count.
4Works well for symptom-led campaigns where you need to address multiple complaints in one frame; the left column can rotate pain points per audience segment.

Marketing Strategy

This creative is built for bottom-of-funnel, solution-aware shoppers. The split “Old Me/New Me” format turns abstract supplement promises into a binary choice, leveraging the transformation trigger to create momentum toward purchase. Red X pain points (constipation, exhaustion, dry skin) mirror common objections and self-diagnosis, while green-check benefits provide an immediate resolution path, reducing cognitive load. The “Save 25%” badge introduces a strong price incentive that fits a subscribe-and-save model, which lowers perceived risk and increases LTV. Finally, the star strip and “60,000+ Happy Customers” act as social proof to ease skepticism typical in the supplement category. Best-practice wise, the template prioritizes scannability: high contrast, short bullet claims, and one hero product cue (capsule-in-hand) that anchors attention on the right, where the positive outcome lives.

DecisionSolution AwareCapsule PillsBefore AfterTransformationSocial ProofDiscount

Best For

Health-conscious adults who experience bloating or irregularity and are actively comparing probiotic or gut-support capsules. They respond to clear symptom-to-benefit mapping, visible proof signals (ratings, customer count), and a financial incentive that makes trying a subscription feel safer.

Platform Suitability

Instagram Feed5/5 Facebook Feed5/5

How to Customize

✓Replace the left-side pain points with your top 3 customer-reported symptoms (keep the red X icons for instant negative framing).
✓Update the right-side checks to compliant, brand-specific benefits; keep each line to 2–3 words to preserve the fast-scan rhythm.
✓Swap the capsule color and hand photo to match your actual product (capsule, gummy, or softgel) while keeping the same close-up scale for impact.
✓Turn the “Save 25%” badge into your real offer (e.g., “Save 20% Monthly”) and mirror the badge color to your brand accent while maintaining high contrast.
✓Replace “60,000+ Happy Customers” with verified review count or star rating average to strengthen credibility without adding extra text blocks.

Use this template

Free — No credit card required