What ad formats work best for supplements?

Static ads in 1:1 and 9:16 formats perform best for supplements, especially on Facebook and Instagram. Mimero templates cover all these formats.

How to create supplement ads that convert?

The best supplement ads combine social proof, clear benefits and urgency. Our templates are based on ads that generated millions of impressions.

How many supplements templates does Mimero have?

Mimero has hundreds of curated templates specifically for the supplements sector, selected from the world's top brands and updated weekly.

How can I customize supplements templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Vertical split ad: gray “OLD ME” with capsule bottle vs pink “NEW ME” with hand holding iced pink drink and “NEW” badge

Probiotic Drink Old vs New Ad Template - Story

9:16SupplementsConsiderationSolution Aware

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Free — No credit card required

About This Template

This Story-format template is designed for a modern probiotic/prebiotic supplement drink and uses a clear “Old Me vs New Me” comparison to reposition the category from boring capsules to a lifestyle-friendly daily ritual. The layout is a crisp vertical split-screen: a muted light-gray left column labeled “OLD ME” with a capsule bottle, and a vibrant pink right column labeled “NEW ME” featuring a hand holding an iced pink drink with a striped straw and a circular “NEW” badge. Below, four stacked claim rows contrast basic benefits (“may support gut health”) with upgraded outcomes (“supports gut health, stress & mood”), emphasizing clinically studied ingredients, a 2-in-1 prebiotic + probiotic formula, and a refreshing taste. The typographic system is clean, bold, and scannable—ideal for fast thumb-stopping comprehension. Psychologically, it leverages novelty, aspiration, and curiosity at mid-funnel consideration: viewers already know probiotics, and the template provides reasons to switch. Brands can easily swap the product image, colorway, benefit bullets, and add a logo/CTA to match positioning from wellness to premium science-backed.

When to Use This Template

1Ideal for a probiotic brand launching a new drink format, using the Old vs New split to make the “switch” obvious in one glance.
2Perfect for mid-funnel retargeting: contrast clinically studied dosing and 2-in-1 formula against standard probiotics to justify a higher price point.
3Great for highlighting an expanded benefit set (gut + mood/stress) when audiences already understand basic gut-health probiotics.
4Works well for product line upgrades or reformulations—swap the right-side image and badge text to announce “New formula” or “New flavor.”

Marketing Strategy

The template wins attention with a stark side-by-side contrast: dull capsules versus a bright, refreshing drink. That visual polarity taps novelty and curiosity, while the “Old Me/New Me” framing adds aspiration—inviting viewers to upgrade their routine. For a solution-aware audience in mid-funnel consideration, the stacked bullets act like a quick comparison table: broader benefits (gut, stress, mood), clinically studied ingredients/doses, and a 2-in-1 prebiotic + probiotic formula. This structure reduces cognitive load and provides concrete reasons to switch, a best practice for supplements where differentiation is often unclear. The badge reinforces the “new” positioning and signals innovation without needing long copy.

ConsiderationSolution AwareSupplement DrinkHealth Wellness RoutineBefore After ComparisonNoveltyAspirationCuriosity

Best For

Health-conscious adults who already know probiotics but feel capsules are inconvenient or uninspiring. They are interested in gut health with adjacent benefits like mood and stress support, and they respond to clear feature comparisons and science-backed cues when considering a switch to a premium drinkable option.

Platform Suitability

Instagram Stories5/5 Facebook Stories5/5 TikTok4/5Pinterest4/5

How to Customize

✓Replace the left bottle and right drink with your exact packshot and hero serve; keep the side-by-side framing to preserve the “switch” narrative.
✓Rewrite the four comparison rows to mirror your real differentiators (e.g., CFU count, strains, sugar-free, flavor) while keeping line lengths similar for visual balance.
✓Swap the pink panel to your brand accent color, but maintain strong contrast between columns so the before/after effect remains instantly readable.
✓Change the circular badge text to “New Flavor”, “Reformulated”, or “Clinically Tested” to match your key claim without adding more rows.
✓Add a small logo and a bottom CTA strip (e.g., ‘Learn more’) without crowding the comparison table—this template is already text-dense.

Use this template

Free — No credit card required