What ad formats work best for the automotive sector?

The best-performing automotive ads show vehicles in aspirational contexts (landscapes, cities) and highlight design and technology. Mimero's automotive templates are selected from campaigns by brands generating the most leads.

How to create ads for dealerships and test drives?

Dealership ads focus on local offers, financing and test drive invitations with geo-targeted CTAs. Our templates include layouts for local promotions with pricing, monthly payments and contact forms.

How many automotive templates does Mimero have?

Mimero has hundreds of curated templates specifically for the automotive sector, selected from the world's top brands and updated weekly.

How can I customize automotive templates?

Simply sign up for free on Mimero, choose a template and insert your product. Mimero's AI generates personalized creatives in seconds, automatically adapting the content to your brand.

Can I use a template in different formats?

Yes! Mimero automatically resizes any template to the format you need (1:1, 4:5, 9:16, 16:9), intelligently adapting the content.

Yes, you can start for free with included credits. No credit card is required to sign up.

Story ad with off-road SUV on forest road, bold “£15,000” headline, round “Only £4.99” badge and pink CTA button

Off-Road SUV Giveaway Prize Ad Template - Story

9:16AutomotiveAwarenessUnaware

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Free — No credit card required

About This Template

This 9:16 Story template is built for automotive competition and giveaway campaigns, spotlighting an off-road SUV prize with a high-impact cash alternative hook (“Jimny or £15,000”). The design uses a full-bleed woodland road lifestyle photo with the vehicle framed low and large, creating instant desire and a rugged, outdoorsy association. Oversized, outlined typography in white/black with a hot-pink accent makes the headline readable over busy foliage, while the circular “Only £4.99” badge functions like a price sticker to reduce perceived risk and spark impulse entry. A bold magenta pill CTA (“ENTER NOW”) anchors the bottom and guides thumb-friendly action. Psychologically, the creative leverages aspiration (own the adventure vehicle), curiosity (which prize will you choose?), and giveaway excitement, making it ideal for top-of-funnel awareness among cold audiences. Brands can swap the car model, cash amount, and entry price, keep the pink accent as a high-contrast attention cue, and adapt the badge to “limited tickets” or “ends Sunday” to intensify urgency without changing the proven layout.

When to Use This Template

1Ideal for launching a new car giveaway where the prize needs to be instantly recognizable; the SUV hero shot does the selling before the user reads.
2Perfect for “car or cash” mechanics—this layout gives the headline maximum real estate so the dilemma is understood in under a second.
3Great for low-cost entry promotions; the round price badge visually mimics a retail sticker and reduces hesitation.
4Works well for retargeting page visitors with a clear CTA button at the bottom that mirrors a tap-friendly landing-page action.

Marketing Strategy

This template wins attention fast by pairing a rugged, aspirational SUV lifestyle scene with a simple “car or cash” choice—an instant curiosity trigger that stops scrolling. The prominent “Only £4.99” badge reframes the decision as low risk, increasing impulse entries and reducing drop-off for cold audiences. As a top-of-funnel awareness creative targeting unaware users, it relies on universally understood rewards rather than detailed terms: one hero image, one big offer, one clear CTA. The oversized, outlined type ensures legibility over a busy forest background—an important best practice for Story placements. The bottom-anchored CTA creates a natural reading path from logo → offer → price cue → tap, supporting quick mobile decisions and consistent performance across Story inventory.

AwarenessUnawareVehicle PromotionOff Road SuvOutdoor SettingAspirationPrize GiveawayCuriosity

Best For

Designed for adults interested in cars, 4x4s, and outdoor adventure who enjoy the excitement of prize competitions and low-cost entries. Best for mobile-first audiences that decide quickly from a bold headline, clear price cue, and a single tap CTA.

Platform Suitability

Instagram Stories5/5 Facebook Stories5/5 TikTok4/5Pinterest4/5

How to Customize

✓Replace the main headline with your exact prize mechanic (e.g., “Bronco OR $20,000”) but keep the two-line structure so the currency amount remains the focal point.
✓Swap the circular badge text to a stronger friction-reducer such as “Tickets from £4.99” or “Limited tickets” while keeping the white circle for sticker-like contrast.
✓Maintain the hot-pink CTA color or map it to your brand accent; it’s the only saturated element and intentionally pulls the eye to the tap point.
✓Choose a background photo with deep greens/darks (forest, mountains, night road) so the white/black outlined headline stays highly readable.
✓If your brand uses a different logo lockup, keep it centered at the top with clear breathing room to preserve the offer-first hierarchy.

Use this template

Free — No credit card required